Devon and Cornwall fly the flag for British holidays

Family holidays camping in Devon and Cornwall remain popular in the 21st century, despite the prevalence of air travel, research from Teletext Holidays has found.

Even though they are now in direct competition with other popular destinations overseas, the two South West retreats are holding their own, the Mail Online reports.

The Teletext survey found that while children of the seventies and eighties were more likely to have spend their holidays in the South West, as well as Wales or Scotland, most youngsters today reach France, Spain or Greece before their 11th birthday.

In contrast, the majority of children 30 years ago wouldn't have flown until they were around 13 years old. In addition, the majority of children (65 per cent) were more likely to have spent holidays on the British coast on campsites.

"There has been a definite shift in the ways parents approach holidays these days," Teletext Holidays managing director Victoria Sanders told Travel Mole.

"The rise of package holidays in the seventies and eighties, the big holiday discounts of the 1990s and the increasing choice of holiday destinations and quality hotels means it's become much more affordable - and the norm - to travel as a family."

The report additionally found that those who don't take a family holiday abroad feel guilty for not doing so.

However, somewhat ironically, it doesn't seem to matter whether a holiday is abroad or on home turf, as 77 per cent of the 3,000 polled said they looked back on their domestic holidays with nothing but the fondest of memories.